Skip to content

The posting benchmark

El Sol de Zacatecas on Facebook, beside its peers

How El Sol de Zacatecas's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 19 peers: news publishers in Mexico with 50k to 500k followers.

Country
Mexico
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Mexico

El Sol de Zacatecas: 35.5 a day

Median in Mexico: 41.7 a day

That is 6.2 fewer a day than the median in Mexico.

Place the dots by

Posts a day11th/20Photos and video8th/20Evening postsWeekend day
Engagement per post18th/20Engagement a day17th/20Per 1,000 followers14th/20Comments per post17th/20Comments a day17th/20

El Sol de Zacatecas, Mexico

11thof 20

Rank among its peers, highest first, posts a day

El Sol de Zacatecas posted 35.5 times a day to Facebook. The median of its 19 peers: 36.6.

Its first gap: posts a day

1.1 more posts a day would reach its peers' median. What it would take

Peers: 19 news publishers in Mexico with 50k to 500k followers, 12 weeks to 20 September 2026.

See all nine measures

El Sol de Zacatecas's 19 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Sol de Zacatecas beside 19 peers

El Sol de Zacatecas and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day35.511th of 2036.6
Photos and video69%8th of 2056%
Evening postsNot countedNo rankToo few peers
Weekend dayNot countedNo rankToo few peers
Engagement per post418th of 2014
Engagement a day1,46717th of 203,949
Engagement per 1,000 followers0.02414th of 200.050
Comments per post5.517th of 2013
Comments a day19417th of 20467

What it would take

What would reaching the median of its peers take?

1.1more posts a day

8 a week, to reach the median of its peers: 36.6 a day, against 35.5 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video.
  • No local-time figure for evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

El Sol de Zacatecas's Facebook posts drew 194 comments a day, 58% less than the median of 19 news publishers in Mexico with 50k to 500k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Sol de Zacatecas's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How El Sol de Zacatecas posted, beside its peers

Its own posts beside its 19 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Sol de Zacatecas
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Sol de Zacatecas, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl Sol de ZacatecasMedian of its peers
Monday 29 June2535
Tuesday 30 June4535
Wednesday 1 July5844
Thursday 2 July5033
Friday 3 July4339
Saturday 4 July4032
Sunday 5 July3836
Monday 6 July3149
Tuesday 7 July4142
Wednesday 8 July4134
Thursday 9 July4534
Friday 10 July3235
Saturday 11 July2435
Sunday 12 July1933
Monday 13 July4834
Tuesday 14 July4038
Wednesday 15 July4735
Thursday 16 July4134
Friday 17 July3235
Saturday 18 July735
Sunday 19 July1534
Monday 20 July1833
Tuesday 21 July3235
Wednesday 22 July2135
Thursday 23 July2834
Friday 24 July2035
Saturday 25 July2133
Sunday 26 July1031
Monday 27 July2334
Tuesday 28 July3236
Wednesday 29 July3637
Thursday 30 July3637
Friday 31 July3934
Saturday 1 August3335
Sunday 2 August3033
Monday 3 August2533
Tuesday 4 August3737
Wednesday 5 August3736
Thursday 6 August4035
Friday 7 August3837
Saturday 8 August3934
Sunday 9 August4232
Monday 10 August2736
Tuesday 11 August3940
Wednesday 12 August3839
Thursday 13 August4242
Friday 14 August3438
Saturday 15 August3335
Sunday 16 August2535
Monday 17 August2636
Tuesday 18 August4637
Wednesday 19 August5237
Thursday 20 August4139
Friday 21 August3738
Saturday 22 August3633
Sunday 23 August4033
Monday 24 August3337
Tuesday 25 August5142
Wednesday 26 August5037
Thursday 27 August4440
Friday 28 August4738
Saturday 29 August3732
Sunday 30 August3731
Monday 31 August2537
Tuesday 1 September3941
Wednesday 2 September5038
Thursday 3 September4640
Friday 4 September4340
Saturday 5 September3934
Sunday 6 September3330
Monday 7 September2539
Tuesday 8 September3942
Wednesday 9 September4037
Thursday 10 September4536
Friday 11 September3337
Saturday 12 September3532
Sunday 13 September3432
Monday 14 September2335
Tuesday 15 September4335
Wednesday 16 September2443
Thursday 17 September3835
Friday 18 September5136
Saturday 19 September4133
Sunday 20 September2334

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by El Sol de Zacatecas, and the median across its peers.
FormatEl Sol de ZacatecasIts peers, median
Photo26%20%
Video or reel3%10%
Album41%28%
Link25%14%
Text only7%28%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.

We can't place El Sol de Zacatecas's posts in local time: its country has several time zones and its Page doesn't say which it's in, so it has no hour, evening or weekend figures.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Sol de Zacatecas's peers are 19 news publishers in Mexico with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 19 peers, A to Z.

The peers

Its 19 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us